Privacy Policy
At ProofMatcher, trust matters. We clearly explain what data is collected, why it is used, and how it is protected — including our use of Google Analytics, Google AdSense, Stripe, PayPal, and Google Sign-In.
Clear explanation of what data is collected, why, and by which third-party services.
Explicitly covers Google AdSense, Google Analytics, and how ad cookies work.
Contact [email protected] for any data access, correction, or deletion request.
Who We Are
ProofMatcher is a website template marketplace providing premium, conversion-driven website templates, free UI components, and related design resources for startups, agencies, creators, and online businesses. This Privacy Policy explains how we collect, use, protect, and disclose information when you visit our website, browse templates, contact us, create an account, or make a purchase. For privacy-related questions or requests, please contact us at [email protected].
Information We Collect
We may collect the following categories of personal information: (1) Contact information such as your name and email address submitted through our contact form. (2) Account information if you create an account or sign in using Google OAuth, including your name, email address, and profile data provided by Google. (3) Transaction and payment information such as your email address, order details, and billing country used to process purchases. We do not directly store raw payment card numbers — card details are handled securely by our payment processors (see Payment Processing below). (4) Download and access records associated with your account or order. (5) Technical and usage data including your IP address, browser type, device information, pages visited, referral source, session duration, and approximate geographic location, collected automatically through analytics tools when you visit our website.
Cookies and Tracking Technologies
ProofMatcher uses cookies and similar technologies including pixels, local storage, and scripts. We use the following categories: (1) Essential/Functional cookies required for core website operation, security, authentication sessions, and checkout flow. These cannot be disabled without affecting core functionality. (2) Analytics cookies that help us understand how visitors interact with our website, which pages are most visited, and where we can improve. We use Google Analytics 4 for this purpose. (3) Advertising cookies placed by Google AdSense and related advertising networks to deliver relevant ads, measure ad performance, and support advertising services. These may be personalized or non-personalized depending on your consent and region. (4) Preference/session cookies that remember your cookie consent choices and browsing preferences during your session.
Google Analytics
We use Google Analytics 4 (measurement ID: G-T7GDDEGJQ5) to collect anonymized usage data about how visitors interact with our website. This includes pages visited, events, session duration, browser type, device type, and approximate geographic location. IP addresses are anonymized before collection (anonymize_ip: true). Google Analytics data is processed by Google LLC under its own privacy policy. You can opt out of Google Analytics by using the Google Analytics Opt-out Browser Add-on available at https://tools.google.com/dlpage/gaoptout.
Advertising — Google AdSense
We use Google AdSense to display advertisements on our website. Google AdSense is operated by Google LLC. Google and its advertising partners may use cookies and similar tracking technologies to serve ads based on your prior visits to this or other websites. Google may use advertising cookies to personalize or measure the performance of ads shown on ProofMatcher. You can manage or opt out of personalized Google advertising at any time by visiting Google Ad Settings at https://adssettings.google.com. You can also opt out of interest-based advertising from many other advertising networks through the Network Advertising Initiative opt-out tool at https://optout.networkadvertising.org. Opting out does not remove ads — it means ads shown may be less relevant to you.
Payment Processing
ProofMatcher uses Stripe and PayPal to process payments. When you make a purchase, your payment card details are entered directly into Stripe's or PayPal's secure payment interface and are processed by those providers under their own privacy policies and PCI-DSS security standards. ProofMatcher does not directly receive, store, or process raw payment card numbers, CVV codes, or full card details. We receive transaction confirmation, order identifiers, and billing email from our payment processors to fulfill your order and provide support.
Google Sign-In and Third-Party Services
ProofMatcher offers sign-in using Google OAuth (Google Sign-In). If you choose to sign in with Google, Google will share your name, email address, and profile information with us to create or authenticate your account. This data is governed by Google's Privacy Policy at https://policies.google.com/privacy. We also use Google Fonts (fonts.googleapis.com) to load typography on our website. Google Fonts may log your IP address as part of its normal operation. We use trusted hosting infrastructure and deployment tools to operate our platform. Each third-party provider processes data under their own privacy policy and security standards.
How We Protect Your Information
We use reasonable administrative, technical, and organizational security measures to protect personal information against unauthorized access, misuse, disclosure, alteration, or destruction. Payment transactions are processed by PCI-DSS compliant payment processors. While we take security seriously, no method of transmission over the internet or electronic storage is 100% secure. We encourage you to use strong, unique passwords and to contact us immediately at [email protected] if you suspect any unauthorized access to your account.
How We Use Your Information
We use collected information to: operate, maintain, and improve the ProofMatcher website and marketplace; process purchases and deliver purchased digital products; authenticate accounts and manage sign-in; respond to contact form submissions and support requests; measure website traffic and performance using analytics; display advertising through Google AdSense; send transactional emails related to orders or support; detect and prevent fraud or abuse; and comply with applicable legal obligations.
Data Retention
We retain personal information only for as long as necessary to fulfill the purposes described in this policy, including operating our business, providing support, complying with legal obligations, resolving disputes, and enforcing our agreements. Transaction records and associated account data are retained for standard business record-keeping periods. Analytics data is retained according to Google Analytics retention settings. You may request deletion of your personal data by contacting us at [email protected].
Children's Privacy
ProofMatcher is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently received personal information from a visitor under 13, we will delete that information from our records. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at [email protected].
International Users
ProofMatcher is operated from servers that may be located in various regions. If you are accessing our website from outside the country where our servers or service providers are located, your information may be transferred internationally. By using our website, you acknowledge that your information may be transferred to and processed in countries that may have different data protection laws than your country of residence. We take appropriate steps to ensure that any international transfers of personal data are handled responsibly.
Your Rights and How to Contact Us
Depending on your location, you may have rights regarding your personal data, including the right to access, correct, or request deletion of your data, the right to object to or restrict certain processing, and the right to lodge a complaint with a relevant data protection authority. To exercise any of these rights or to make a privacy-related inquiry, please contact us at [email protected]. We will do our best to respond to your request promptly. Please note that we may need to verify your identity before processing certain requests.
Note for template buyers
We only use transaction-related data for legitimate business purposes such as product delivery, support, and service improvement. We do not sell your personal data to third parties. Payment card details are handled entirely by Stripe or PayPal and are never stored on ProofMatcher servers.